5 May 2025— In April 2025, FADA released retail tractor sales data. As a result, 60,915 tractors were sold in March 2025. This is a 7.56% increase from April 2024, when 56,635 units were sold.
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Tractor Sales Performance by Brand—April 2025.
The Tractor Division of Mahindra & Mahindra Limited held on to its top position, selling 14,042 units in April 2025 and claiming a 23.05% market share. However, this was gained 10.95% from the April 2024 figure of 12,656 units with 22.35% shares.
The Mahindra & Mahindra’s Swaraj division secured the second spot with a total of 11,593 sales and a market share of 19.03% in April 2025. This number was slightly lower in April 2024, when it sold 11,037 units and had a market share of 19.49%.
International Tractor Limited, Sonalika, is in the third position with sales of 9,262 units and a market share of 12.51% in March 2025. However, this has decreased by 0.68% from the figure of 10,354 units with a share of 13.19% in March 2024.
TAFE Limited, the manufacturer of Massey Ferguson tractors, sold 7,782 units in April 2025 and captured a 12.78% market share. In April 2024, it sold 7,422 units and captured a 13.10% share. Therefore, the April 2025 market share increased by 1.31%.
Escorts Kubota Limited (Agri Machinery Group) sold 6,355 units in April 2025, with a market share of 10.43%, while in April 2024, this share was 10.37%, and 5,872 units were sold. Therefore, the April 2025 market share increased by 0.06%.
John Deere India Private Limited (Tractor Division) sold 5,020 units in April 2025, giving it a market share of 8.24%. This number was slightly lower, 0.15%, in April 2024, when it sold 4,749 units, giving it a market share of 8.39%.
Eicher tractor sales in April 2025 fell to 3,664 units, with a market share of 6.01%, from 3,882 units and a market share of 6.85% in April 2024. However, sales decreased by 0.84% in April 2025.
Compared to 2,417 units sold the year before, CNH Industrial (India) Pvt. Ltd. recorded 2,558 units sold in April 2025. Although its market share decreased by 0.07%, this indicates a 5.83% rise in sales.
In April 2025, Kubota Agricultural Machinery India Pvt. Ltd. sold 777 units, compared to 1,078 units the previous year. Its market share has decreased by 0.62%, resulting in a 27.92% decline.
In April 2025, Other Brands sold 2,286 tractors, up from 1,903 in the same month the previous year. This indicates a rise of 20.13%, increasing their market share by 0.39%.
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