CNH Industrial unveils latest Ag Tech & Smart Farming Firsts

CNH Industrial unveils latest Ag Tech & Smart Farming Firsts


Our first Tech Day shows how we are Breaking New Ground in Agriculture 

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December, 2022 

CNH Industrial is making great strides in delivering on its Ag Tech roadmap. We  are demonstrating achieved progress in the Precision Technology space at a  two-day event for financial, investor and media communities. It took place in  Phoenix, Arizona, USA on December 7 and 8. It showcased how we are developing  and commercializing industry-leading products in automation, autonomy, digital,  alternative fuels and electrification to benefit our customers, the world’s farmers,  and the Earth. 


Our Tech Day will show the world how CNH Industrial is leveraging our great iron to develop and deploy technology that simplifies and enhances operations;  provides insightful data; and utilizes alternative power solutions – all to sustainably  advance farming,” says Scott W. Wine, Chief Executive Officer, CNH  Industrial. “Raven’s significant contributions to this effort will also be on full  display – demonstrating how we have incorporated their capabilities and  accelerated our technology offering to create customer solutions that drive  efficiency and profitability.”  

CNH Industrial’s full year 2022 Agriculture net sales are expected to include an  estimated $900 million contribution coming exclusively from Precision Technology components. We forecast a 10 – 15% annual growth rate across the next two to  three years and are aggressively pursuing an estimated $1 billion in 2023 net  sales contribution from Precision Technology components. Precision Technology  components include technology contained in wholegoods, retrofit components, and  Raven third-party sales. 

Telling the story, showing the results 

The morning saw CNH Industrial’s leaders and technical experts review our Ag Tech  innovations with a specific focus on Precision Technology through Automation,  Autonomy and Connected Platform technologies. Industry firsts and new  technology developments – both at commercial and concept stage – was also  presented. A discussion on the Business Impact of Ag Tech outlined how  Precision Technology drives value for our customers, business, R&D and talent. In  the field the technologies in action were – ready for farmers to put to work across  the full farming cycle.

TILLAGE – Soil by Soil Precision 

HARVESTING– Grain by Grain Precision 

PLANTING – Seed by Seed Precision 

ORCHARD & VINEYARD– Fruit by Fruit Precision 

SUSTAINABILITY – Source by Source

APPLICATION – Drop by Drop Precision 

HAY & FORAGE– Cut by Cut Precision 

Customer-focused: helping farmers solve big challenges  Precision is embedded into our technology solutions and it helps farmers make  better decisions by seeing, sensing, and acting on data levels beyond what they  were previously able to access. 

Here are the key areas where we are driving productivity for our customers: 


delivers higher yields, reduces input costs and operator fatigue,  improves efficiency and lowers environmental impact. 


expands operating windows and increases productivity. 

Our Connected Platform 

links farmers to their machines, fields, team, and partners  helping them manage their operations from anywhere, anytime. 

The Raven advantage 

Raven is accelerating our autonomy program and enhancing our Tech Stack capabilities to deliver solutions faster. In just over a year, we have already developed and brought cutting-edge firsts to the world’s fields through our Brands. These include the industry’s first autonomous spreader. And even more firsts will be launched at Tech Day – showing how together, we offer an open ecosystem that drives early adoption and learning.  

Alternative fuels. Real world benefits 

The demand to reduce emissions and address the evolving energy crisis  intensifies our drive to find new ways to power our iron. CNH Industrial is a first  mover in alternative fuels and electrification for agriculture. This event will see us  unveil world firsts for Liquefied Natural Gas – generated from captured  Methane – and Electrification in farming. They play a key role in our  sustainability journey to set and reach science-based reduction targets. 

CNH Industrial’s technology solutions demonstrate our commitment to  sustainably advancing the noble work of farmers everywhere. 

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